Shopping online shouldn't feel like a guessing game. Yet most of us have drawers full of clothes that don't quite fit—proof that traditional sizing tools aren't cutting it. Parallel's AI Size Recommender changes that equation entirely, using cutting-edge body measurement technology to eliminate the uncertainty from online fashion shopping.
Overview
Parallel's Size Recommender uses proprietary AI technology to analyze your body measurements from just two photos taken on your phone. In just a few seconds, you'll unlock personalized size recommendations across millions of products from over 10,000 brands—no tape measure, no complex charts, no crossed fingers at checkout.
Beyond accurate measurements, the tool connects you with your "Parallels"; real users with similar body types, so you can see how clothes actually fit before you buy. It's the difference between hoping something works and knowing it will.
How It Works
1. Download and open the Parallel app (available on iOS and Android) and navigate to the Measurements tab of your profile
2. Take two simple photos following the in-app guide—one from the front, one from the side—wearing fitted clothing in good lighting
3. Get your measurements instantly as our AI analyzes your photos and generates accurate body measurements in seconds
4. Discover your Parallels and browse outfits from users with similar body types to see real-world fit examples
5. Shop with confidence using personalized size recommendations that appear on millions of products across our marketplace
Body Scan Tutorial
Why It Matters
No more size roulette: Traditional sizing varies wildly between brands, leaving you to guess between a small and medium every single time. Parallel's AI learns your actual measurements and translates them into the right size for each specific brand and garment. You'll know exactly what fits before you click "buy."
Returns become rare: Sending packages back is frustrating, time-consuming, and honestly bad for the planet. When you get the size right the first time, you save yourself the hassle while reducing unnecessary shipping. Our users report significantly fewer returns after using the Size Recommender.
See it on someone like you: Size charts tell you numbers. Parallels show you reality. Browse outfits from people who share your body type and see how that dress actually drapes, how those jeans actually fit, how that jacket actually looks when someone wears it in real life.
Works across your entire wardrobe: Complete one quick body scan and unlock accurate sizing for everything—dresses, jeans, tops, jackets, activewear. Your measurements work across our entire marketplace of millions of products, making every shopping session faster and more confident.
How Legacy Sizing Tools Stack Up
Most retailers offer basic sizing tools, but they fall short in critical ways:
Traditional size charts rely on you measuring yourself with a tape measure—a notoriously inaccurate process when done alone. They also assume standardized sizing across brands, which simply doesn't exist in fashion. You're left matching numbers to numbers with no real understanding of fit.
Quiz-based recommenders ask questions about how other clothes fit you, but they're only as good as your memory and subjective assessment. "Does this brand run small?" isn't a scientific measurement—it's guesswork dressed up as data.
Parallel's AI-powered approach combines computer vision technology with real measurement data to deliver accuracy that traditional methods can't match. Two photos give us more reliable information than manual measurements or subjective quizzes ever could. And by connecting you with real people who share your body type, we bridge the gap between algorithmic precision and real-world confidence.
FAQs
How accurate are the measurements?
Our proprietary AI body measurement technology delivers professional-grade accuracy from just two smartphone photos. The system has been trained on extensive data to account for different body types, clothing fits, and measurement scenarios.
What should I wear for my body scan?
Wear tight-fitting clothes like yoga outfits, fitted t-shirts and pants, or even a swimsuit. The key is clothing that shows your body shape clearly. Make sure to stand against an uncluttered wall with good lighting, keep your camera at chest level, and tie long hair up if needed.
Is this private? Who sees my photos?
Absolutely private. Your scan photos are used only to generate measurements and are automatically deleted from our system immediately after. No one—not other users, not Parallel staff—ever sees them. Your measurements remain confidential and are used solely to power your personal size recommendations.
Do I need to retake photos if my body changes?
You can update your body scan anytime to ensure recommendations stay accurate. If you experience significant changes in size or shape, simply retake your photos to get refreshed measurements.
Does this work for all body types?
Yes! Our AI is designed to accurately measure diverse body types and provide reliable recommendations regardless of your size or shape. The Parallels feature specifically helps you find users with similar proportions, ensuring relevant fit examples.
Can I use this for every brand on Parallel?
The Size Recommender works across millions of products from our 10,000+ brand partners. You'll see personalized size recommendations on eligible product pages throughout your shopping experience.
Ready to Shop Smarter?
Stop guessing and start knowing. Complete your body scan today and unlock confidence on every purchase.
Parallel's Size Recommender represents our commitment to solving real problems that make online fashion shopping frustrating. When you can see exactly how clothes will fit your body before you buy—backed by AI precision and real-world examples from your Parallels—fashion discovery becomes what it should be: exciting, confident, and perfectly suited to you.
